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Launch OnCurating with Artists self advertisement

With a welcome by Barbara Basting (Head of Visual Arts City of Zurich) in German

15 January 2016 18:00 - 20:00
Kunsthalle Zurich

OnCurating Issue 27:  Ephemera: Invitation cards, press releases, inserts and other forms of artistic (self-)marketing
Ed. Maja Wismer and Dorothee Richter

With contributions by
 Daniel Baumann, Michael G. Birchall, AA Bronson, Martin Jäggi, Anne Mœglin-Delcroix, Marianne Mueller, David Senior, Barbara Preisig

New (self-)advertisements by
AES+F., åyr, Peter Aerschmann, Beni Bischof, Maja Cule, Critical Art Ensemble, DullTech™, Karl Holmqvist, Marcus Kraft, Juan López, Meier & Franz, Modeling Agency (Janus Hom & Martyn Reynolds), Helena Hernández and Rafael Koller aka The Niñxs, Sarah Ortmeyer, Angki Purbandono, PUNK IS DADA, Rosalie Schweiker & Maria Guggenbichler, Stipan Tadic, Britta Thie, Valentin Hauri, Valerio Pellegrini, Eva Vuillemin + Ruth Erdt.

This 27th issue of OnCurating is dedicated to artistic ephemera. Ephemera not only serve to announce an exhibition but they are also the material evidence of a performance, or the work itself in the sense of conceptual art, their classification becomes unclear, and the categories are blurred. So it is not surprising that institutional art collections have tended to avoid exhibiting such materials until recently.  Ephemeral production by artists occurred in the ‘60s and ‘70s—suddenly all formats of exhibition making, of the distribution and production of invitation cards, press releases, inserts, and other forms of artistic (self-)marketing became part of the reorganization of the art field. Ephemera, editions, and invitation cards were seen as specific interesting objects; they did not only offer a space of self-representation, they also made art available to everybody.  From its revolutionary beginnings to its acceptance as a new genre, this kind of work is endangered today. Invitation cards are vanishing; they are being replaced by email, Facebook invitations, Twitter, and other fluid digital news.  The interviews are contributed by Kunsthalle Zürich on the occasion of the exhibition They Printed It! Invitation cards, press releases, inserts and other forms of artistic (self-)marketing.

The students and lecturers of the Postgraduate Programme in Curating (led by Dorothee Richter), have invited artists to participate in the upcoming issue of OnCurating.org accompanying the exhibition They Printed It! at Kunsthalle Zurich. The exhibition deals with current and historical ephemera, Invitation cards, press releases, inserts, and other forms of artistic (self-)marketing. The commissioned (self-)advertisements by the artists can be printed out and taken away in the exhibition.

Debora Mona Liem Adinegoro, Lisa Lee Benjamin, Susanne Bernhard Gross, Mariana Bonilla Rojas, Frédéric Bron, Emilie Bruner, Francesca Brusa, Hana Cisar, Matthias Gasser, Michelle Geser Lunau, Matthew Hanson, Cindy Hertach, Raphael Karrer, Katya Knoll, Thomas Lindenmann, Barbara Marbot, Cordelia Oppliger, Diana Padilla, Morgane Paillard, Ludovica Parenti, Paloma Rayon, Silvia Savoldi, Teresa Seabra, Franziska Stern Preisig, Makiko Takahashi, Petra Tomljanovic, Katrijn Van Damme, Simon Marius Zehnder
in cooperation with the Postgraduate Programme in Curating, ZHdK, DKV, ICS, Center of Further Education